📖1.3. Statistics
1.3.1. Growth Overtime
Feature: Market analysis
Module: Statistics
Plan: Premium Analysis Credits
Observe and compare data of the top 5 shops/brands or platforms (for multi-platform analysis) over time to identify periods of growth or decline in revenue and sales volume
Integrated with Analysis Commands
Multi-Shop Analysis: Analyze 2–5 specific shops to monitor the growth of designated stores and their respective brands
Brand Analysis: Monitor the growth of specifically filtered brands and the performance of authorized shops distributing those brands
1.3.2. Category
Feature: Market analysis
Module: Statistics
Feature element: Category
Category chart illustrates the revenue or sold products of each category/sub-category in the considered period.
The category chart returns a list of categories sorted by revenue or number of products sold. If there is only one category being in the analysis, the chart will display a list of sub-categories.
Currently, Metric’s category filter can accommodate up to the 3rd sub-categories given by the E-commerce platforms.
1.3.3. Price range
Feature: Market analysis
Module: Statistics
Feature element: Price range
Price range chart shows the revenue or number of products sold in terms of a commonly-seen list of price ranges.
1.3.4. Top Brands / Top Shops
Feature: Market analysis
Module: Statistics
Feature element: Top Brands
Record of top 10 brands shows:
Listings of brands and market share by revenue or sold products of the top 10 brands (calculated on products whose brand information is entered by the seller in the product details) compared to the entire market.
Example:
The top 10 brands account for 5.73% of revenue, indicating that the top 10 brands for which the seller updated product information represent 5.73% of the total sales of the analyzed category.
The remaining 94.27% consists of other brands and products for which the seller did not update their brand information.
Market share comparison between the top 10 brands (based on products for which the seller listed brand information in the product details) in terms of sales and the number of products sold.
Feature element: Top Shops
Listing of top 10 shops describes:
List of shops and market share by revenue or sold products of the top 10 shops compared with the entire market.
Example:
The top 10 shops accumulate for 5.21% of revenue, indicating that the top 10 shops represent 5.21% of the total sales of the analyzed category. The remaining 94.27% consists of other shops.
Market share comparison between the top 10 shops in terms of revenue or number of sold products.
Example:
Compared with the top 10 shops regarding their total revenues, Apple Flagship Store led with approximately 22.9%.
1.3.5. Top 10 brand by shop type
Feature: Market analysis
Module: Statistics
Plan: Premium Analysis Credits
Observe which brands are primarily driven by C2C (Consumer-to-Consumer) sellers and which brands are sold through Official/Mall shop
1.3.5. Top 10 brand by shop type
Feature: Market analysis
Module: Statistics
Plan: Premium Analysis Credits
Shop Type Statistics by Platform: Provides revenue and market share for Mall vs. Regular (C2C) stores across each platform
These statistics are generated when performing a Multi-Platform Analysis
1.3.7. Shop Type / Warehouse
Feature: Market analysis
Module: Statistics
Feature element: Shop Type / Warehouse
Statistics regarding Shop Type show:
Revenue or sold products of each shop type (Shop Mall, regular shop) and their market share in terms of revenue or sold products.
Listing of Warehouse illustrates:
Revenue or sold products of each region of shop warehouse and market share of each warehouse in terms of revenue or sold products.
For any further requests, please contact hotline 033 806 2221, or send to email: [email protected] for advice and answers.
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